Claire Leigh Training

"With reference to the recent training that Linda Ginger from the M.A.D Training Company has designed and delivered, we would like to express the excellent feedback we have had through evaluation and retailer feedback.

The M.A.D Training Company have always endeavoured to understand our company's needs and applied this to all training delivered. We thank you for your support and look forward to working with you again shortly."

Peter Shanks, Senior Vice President, Cunard Line Europe

"I have worked with Linda on two occasions. Whilst I was Managing Director of Going Places, Linda was one of our best performing Regional Sales Managers. Secondly, whilst I was Managing Director of First Choice Retail, Linda was a very strong Divisional Manager. She has particular strengths in the area of People Development, Motivation, Leadership, Sales Achievement and Coaching.

I often accompanied Linda on her visits to Regional and Shop Managers. She has a very strong influence with her team and focus on performance. Her approach is a good mix of empathy and discipline. This has stood her in very good stead in terms of achieving results and ensuring a very motivated team. I have no hesitation at all in providing a strong reference."

Trevor Davis, General Manager, The Freedom Travel Group.

"I wanted to write to thank you for a fantastic job well done during the recent Freedom Travel Group "Sales & Selling Skills" training events. The M.A.D training company fully understood the brief regarding what was required. Your application to the task was very impressive, from preparation through to presentation. The follow up telephone calls to all the attendees was also very well received and a nice touch.

Those members that attended the training events have all, without exception, increased sales ahead of the group average. Many have commented on the training and how it has improved the way in which they are now selling. All in all - a fantastic success! I will have no hesitation in using the excellent services of The M.A.D Training Company again in the future. Thank you again Linda & Beccie."

Dawn Murphy - Interim HR Director First Great Western 2004 -2007.

"Linda Ginger worked with First Great Western as a Learning & Development Consultant for 4 years. During her time she designed and delivered a customer service programme, delivered a performance management programme and was instrumental in writing and delivering the Learning & Development strategy during the first 2 years of the new franchise.

Linda played a key role in communicating with senior managers, managers and frontline staff to ensure the training plan was fit for purpose. She set up 8 learning centres across the First Great Western network providing learning opportunities for all grades of staff. Linda was also responsible for all operational training and worked closely with the training teams to bring about significant cost savings in the redesign of classroom training.

I have also worked with Linda on other projects and would recommend her to any organisation as she brings energy, fun and simplicity to everything she does."

Robert Turner, Sales Director

"I would like to thank Linda Ginger of The M.A.D Training Company for the Sales Programme she put together for Hyde Barker Travel. Linda worked with me to fully understand the gaps in our performance; she then designed an appropriate training programme, which was delivered to all staff and managers. This enabled them to turn more enquiries into bookings and helped Hyde Barker achieve their sales targets in a very difficult market.

Vicky Judson - Head of Human Resources at Tyne & Wear Metro

"Linda was engaged by DBTW for a short term contract and was tasked with pulling together a training plan for the year ahead. She proactively went out and met the key Senior Managers, & Managers and frontline staff to understand the complete requirements. She then produced a fantastic plan that enabled everyone to see very clearly what our training demands and resource requirements would be, this helped us to plan better. We were incredibly pleased with the quality of the work in such a short space of time."

Neil Barclay, Head of Sales, Viking River Cruises

"I would like to thank Linda and the M.A.D training team for the exceptional training package that they Implemented and executed for Viking River Cruises. Since the training our conversion has increased by 17%, this is due primarily to the calls being more structured, using effective questioning skills, building rapport , enhanced conversations and closing the sale techniques.

MAD also implemented a management development programme, this involved identifying individual training needs through psychometric testing, then working with the team to develop their skills, this was achieved through observation, coaching, feedback, setting objectives and performance management.

I can highly recommend M.A.D to any company looking to get maximum performance from their team "

Linda Ginger

Who We Are

Over the years we've worked across a wide range of disciplines. And because we've walked in the shoes of end users and customers alike, we have a genuine empathy for the needs of both.



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